Privacy Policy

Last Updated: January 24, 2026

110Digital Labs LLC ("we," "us," or "our") operates the MittenUp mobile application (the "App"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our App.

Please read this Privacy Policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

Information You Provide to Us

Account Information

  • Email address
  • Name (when signing up or via Apple Sign-In)
  • Password (encrypted)

Profile Information

  • Dietary preferences and restrictions
  • Food allergies
  • Cuisine preferences
  • Foods you dislike
  • Shopping schedule preferences

Content You Create

  • Recipes you create, import, or save
  • Grocery lists and shopping items
  • Meal plans and menus
  • Chat messages with our AI assistant
  • Feedback and support requests
  • Content reports you submit

Information Collected Automatically

Device Information

  • Device type and operating system
  • Unique device identifiers
  • App version

Usage Information

  • Features you use and actions you take
  • Time spent in the App
  • Crash logs and error reports

Analytics Data

  • Interaction patterns
  • Feature engagement metrics
  • Performance data

2. How We Use Your Information

We use the information we collect to:

  • Provide App Features: Create and manage your account, store your recipes, generate meal plans, and provide AI-powered recipe suggestions
  • Power AI Features: Process your messages, recipes, and preferences through artificial intelligence to provide personalized suggestions, generate recipes, and assist with meal planning
  • Improve Our Services: Analyze usage patterns to enhance features and fix issues
  • Send Communications: Deliver push notifications about your meal plans, new features, and account-related information
  • Process Payments: Manage subscriptions and in-app purchases through the App Store
  • Ensure Security: Detect and prevent fraud, abuse, and security incidents

3. How We Share Your Information

We do not sell your personal information. We share information with third parties only as described below:

Service Providers

We work with trusted third-party service providers to operate the App, including:

  • Cloud Infrastructure & Authentication – to store your data and manage sign-in
  • AI Services – to power recipe suggestions, generation, and chat features
  • Payment Processing – to manage subscriptions and purchases
  • Analytics – to understand how the App is used and improve our services
  • Push Notifications – to send you reminders and updates
  • Crash Reporting – to identify and fix technical issues

Community Features

Recipes may appear in our community feed and will be visible to other users anonymously. Your name and profile information are not displayed with shared recipes.

Content Reporting

When you report content in the App, we collect:

  • Your user ID and display name (to identify the reporter)
  • The content being reported (recipe ID, name, author ID)
  • The date and time of the report
  • Any notes you provide describing the issue

This information is used solely for moderation purposes and is accessible only to our moderation team. Report data is retained as long as needed to review and take appropriate action, and may be retained for a reasonable period thereafter for legal and audit purposes.

Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. AI Features and Data Processing

Our App uses artificial intelligence to provide features such as:

  • Recipe suggestions based on your preferences and ingredients
  • Recipe generation from descriptions or URLs
  • Meal planning assistance
  • Cooking guidance and recipe modifications

What data is sent to AI services:

  • Your chat messages and requests
  • Recipe content (when generating or modifying recipes)
  • Your dietary preferences, allergies, and dislikes
  • Your grocery items (for ingredient matching)

Important notes about content in the App:

  • All content—whether AI-generated, user-submitted, or parsed from external sources—is for informational purposes only
  • We do not provide medical, nutritional, or dietary advice
  • Always verify nutritional information and allergen content independently
  • Content may contain inaccuracies and may not be accurate for all dietary restrictions

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of data in transit (HTTPS/TLS)
  • Secure authentication through Firebase
  • Access controls and authentication requirements
  • Regular security assessments

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Data Retention

  • Active Accounts: We retain your data for as long as your account is active
  • Account Deletion: When you delete your account, we delete your personal information within 30 days
  • Anonymized Data: We may retain anonymized, aggregated data that cannot identify you for analytics and service improvement purposes
  • Legal Obligations: We may retain certain information as required by law or for legitimate business purposes

How to Delete Your Account

You can delete your account through the App's settings or by contacting us at support@mittenupnow.com.

7. Your Rights

All Users

You have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Delete your account and data
  • Export your recipes and data
  • Opt out of marketing communications

European Users (GDPR)

If you are in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights:

  • Right to Access: Request a copy of your personal data
  • Right to Rectification: Request correction of inaccurate data
  • Right to Erasure: Request deletion of your data ("right to be forgotten")
  • Right to Restrict Processing: Request limitation of how we use your data
  • Right to Data Portability: Receive your data in a portable format
  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Withdraw consent at any time

Legal Basis for Processing: We process your data based on:

  • Contract performance (providing the App services)
  • Legitimate interests (improving our services, security)
  • Consent (marketing communications, optional features)

To exercise these rights, contact us at support@mittenupnow.com.

California Users (CCPA)

If you are a California resident, you have the right to:

  • Know what personal information we collect and how it's used
  • Request deletion of your personal information
  • Opt out of the sale of personal information (we do not sell your data)
  • Non-discrimination for exercising your privacy rights

To exercise these rights, contact us at support@mittenupnow.com.

8. Children's Privacy

The App is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@mittenupnow.com, and we will delete such information.

9. International Data Transfers

Your information may be transferred to and processed in the United States and other countries where our service providers operate. These countries may have data protection laws that differ from your country of residence.

For users in the EEA, UK, or Switzerland, we ensure appropriate safeguards are in place for international transfers, including standard contractual clauses approved by the European Commission.

10. Third-Party Links

The App may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

  • Posting the new Privacy Policy in the App
  • Updating the "Last Updated" date
  • Sending a notification through the App (for significant changes)

Your continued use of the App after changes become effective constitutes acceptance of the revised Privacy Policy.

12. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

110Digital Labs LLC Email: support@mittenupnow.com

For GDPR-related inquiries, you may also contact your local data protection authority.

This Privacy Policy is effective as of January 24, 2026.